Samantha Blackwood: Portfolio Website
Portfolio website for Samantha Blackwood, a Toronto-based writer, editor, and content marketer. The main objective of this project was to organize the client's work and improve the user experience for potential clients, use a platform that would be easy for Samantha to use and update, to create a clean design where the written word is at the forefront. I updated the logo with a custom font, to mimic a wax seal to suit the nature of Samantha's business and fit the new elegant style of the website. To make the content stand out more, I kept the design simple and clean, and used typography to emphasize the text-based nature of the work. I added drop-caps to large bodies of text, to give the content a book-like or magazine feel. This website was designed using Adobe XD and built using the WIX website builder. Before launching the site, I ensured it was accessible and responsive on different devices.
Humber College People(s) & Culture
While working as part of the Humber College People(s) & Culture department, I have created and maintained web pages for multiple projects and initiatives. These websites are frequented by the College staff to learn about various procedures, how to navigate the Human Resources Management System, and to learn about and engage in various events run by the College. All of the pages were designed in Adobe XD and created in WordPress via the Divi visual builder, Canva, and Evolution CMS along with custom CSS and HTML code for specific elements.
Annual Employee Holiday Party 2023
The Annual Employee Holiday Party is a celebration for employees, their friends and family to enjoy some festive fun on campus. Based on the client's vision, I created a website using the Canva website builder to make it easier for various teams to review the design, add comments, and update content. The website is easy to navigate and all of the key information can be accessed easily by the end-users.
Human Resources Management System (HRMS) Knowledge Base (KB)
The HRMS KB is a repository of knowledge articles for Managers, Employees and HR Staff on how to use and navigate the Human Resources Management System. The site also provides access to HR-related documents such as onboarding checklists, HR client lists, and benefits information. In addition to creating the pages and web design, I'm also responsible for uploading new Knowledge Articles, updating the FAQ section, sourcing and editing illustrations used on the site, ensuring that the most recent documents are available on the website and are linked to the correct pages, and creating animated videos using Vyond, Adobe After Effects, and Camtasia software.
Additional Skills and Experience
Web Design and Interactive Media Program: Completed this 3-year Advanced Diploma program at Humber College, where I learned the basics of web development, practiced web standards, best practices, and UX workflows. For my capstone project at Humber, I was a designer within a development team that created a mobile application to simplify the dining experience by allowing users to order meals ahead, book tables, pay, and split their bills. This involved researching the target user and market, creating personas, user flows, and prototypes, and testing the application to ensure that it achieved its purpose while remaining easy to use. Upon graduating, my team received the program’s Innovation Award and the Cisco Scholarship
2018 Ontario Elections Site Design for the Humber Journalism Department: Worked with the Humber Journalism department on launching an election coverage website. My role was to work on responsive website designs and branding, which were then implemented by a web developer in the final website. The branding guidelines that I developed were then used by the members of the department to ensure all of their materials were consistent.
Google Analytics: Utilized Google Analytics to keep track of audience engagement and user statistics on websites.